Innovation & Creativity


Our Cities Have an API Problem. Startups Can Fix It.

Zach Caceres

What if we evaluated America’s cities as technological systems? To really improve them, a new generation of startups must compete with them.

Tech Fear-Mongering Isn’t New—But It’s Time to Break the Cycle

Jason Feifer

Hand-wringing over the latest New Thing isn't unique. In fact, it tends to follow a predictable, four-step cycle fueled by politicians, scientists, and media.

How AI Copywriters Are Changing SEO

Chris Tweten

How do AI copywriters stack up to human writers? How are GPT-3-enabled AI writing tools affecting SEO? And how can you use these AI tools to your advantage?

Will It Scale? Applying Data, Science, and Economics to the Art of Ideas

John List and Derrick Harris

Walmart Chief Economist John List on using data analysis and the scientific method to bridge the gap between idea and successful venture.

Well-Behaved Bubbles Often Make History

Byrne Hobart

The right kind of bubble brings together the right group of people at the right time — it's a coordinating mechanism that can do a surprising amount of good.

The Untapped Potential of Less

Leidy Klotz

To harness the untapped power of subtraction in the future, we need to understand why we haven’t embraced it in the past.

Amazon Narratives — Memos, Working Backwards From Release, More

Colin Bryar, Bill Carr, and Sonal Chokshi

Colin Bryar and Bill Carr, authors of "Working Backwards: Insights, Stories, and Secrets from Inside Amazon," share how Amazon achieved massive success.

Innovating in Bets

Annie Duke, Marc Andreessen, and Sonal Chokshi

Every organization, whether small or big, early or late stage makes countless decisions every day, where do consensus, forecasting, backcasting, etc. come in?

For the Billions of Creatives Out There

Brian Koppelman, Marc Andreessen, and Sonal Chokshi

What does it mean to showrun something, whether in TV or startup? Ultimately, it's all about unlocking and managing creativity, in arts of all kinds.

Network Effects, Origin Stories, and the Evolution of Tech

W. Brian Arthur, Marc Andreessen, and Sonal Chokshi

How the concept of network effects was born, diminishing returns and the role of timing or luck, globalization and economies around the world, and much more.