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Why California Burns: The Facts Behind the Flames
José Luis Ricón
Choosing Your North Star Metric
Lenny Rachitsky
A Practical Guide to NFT Memberships for Creators
Peter Yang
All about Network Effects
Anu Hariharan
The Power of Product Thinking
Julie Zhuo
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Why California Burns: The Facts Behind the Flames
José Luis Ricón
The complexity of wildfires – causes, contributing factors, data – leaves a lot of room for snap judgments and no clear answers, so what can we do?
Choosing Your North Star Metric
Lenny Rachitsky
How to decide the guiding metrics for every type of business, based on a survey of employees at over 40 of today's most successful growth-stage companies.
A Practical Guide to NFT Memberships for Creators
Peter Yang
Benefits and challenges of NFT memberships as a monetization channel, how creators are using them in practice, and more.
All about Network Effects
Anu Hariharan
What is a network effect? How do we untangle the nuances of ‘network effects’ with ‘marketplaces’ and ‘platforms’? What’s the difference between network effects, virality, supply-side economies of scale?
The Power of Product Thinking
Julie Zhuo
Developing product thinking is not just for designers and PMs. Anyone in the business of building products or understanding trends can use this framework.
How to Build a GPT-3 for Science
Josh Nicholson
A GPT-3-like AI model for science would accelerate innovation and improve reproducibility. Creating it will require us to unlock scientific publications.
What We Learned Doing Fast Grants
Patrick Collison, Tyler Cowen, and Patrick Hsu
We launched an abnormally fast source of emergency science funding during COVID-19. The results revealed the strength and weakness in current funding models.
The Future of Search Is Boutique
Sari Azout
The way to improve search is not to mimic Google, but instead to build boutique search engines that index, curate, and organize things in new ways.
Building for the 99% Developers
Jean Yang
Effectively building and buying software means understanding that most developers work with legacy code, slow processes, and a mishmash of frameworks.
Why Developers Are Building So Many Side Projects
Ben Stokes
From unleashing creativity to mitigating risk, Ben Stokes of Tiny Projects shares some of the main reasons why developers are building so many side projects.
What the Merge Means for Ethereum
Danny Ryan and Jeff Benson
The Ethereum Foundation's Danny Ryan discusses how the Merge will increase security and explains how proof of stake impacts developers.
Community ≠ Marketing: Why We Need Go-to-Community, Not Just Go-to-Market
Patrick Woods
In a world where software is no longer sold, but rather adopted, community isn't just part of go-to-market; it's a distinct competency: go-to-community.
In Online Ed, Content Is No Longer King—Cohorts Are
Wes Kao
Consumers pay for what’s scarce. And within the crowded, cheap, content-rich world of online education, what's scarce is community.
The Overlooked Levels of the Creator Economy
Dan Runcie
Are creator platforms enabling the 99 percent to chase their childhood dreams? Or are they helping the stars of the 0.1 percent expand their wealth?
A Startup's Guide to Launching College Ambassador Programs
Jacob Westphal
This 101 guide on college ambassador programs for consumer startup covers the what, why, and when, how to get started, incentive structures, metrics, and more.
The Case for 'Developer Experience'
Jean Yang
No code, SaaS, APIs have led to faster yet more heterogeneous systems: developers work in rainforests, not planned gardens.
Rethinking Equity Compensation: From Lottery Ticket to Financial Wedge
Niya Dragova
Smart equity management strategies for employees with RSUs or stock options, a future-forward vision for companies, and a wish-list for builders.
Managing Your Mental Health While Running a Startup
Frederic Kerrest
Building and running a startup is exhausting. Okta co-founder Frederic Kerrest explains why all founders need to stay mentally, emotionally, and physically fit.
What Is Negative Engineering?
Jeremiah Lowin
Negative engineering is the time-consuming and sometimes frustrating work that engineers undertake to ensure the success of their primary objectives.
Jason Fried on Why He Doesn't Do Planning or Politics at Work
Jason Fried and Lauren Murrow
The Basecamp and HEY founder discusses the power of short-term thinking, his framework for startup longevity, and the key thing he looks for when hiring remote.
Why Applying Machine Learning to Biology is Hard – But Worth It
Jimmy Lin and Nicole Neuman
Computational genomics pioneer Jimmy Lin explains what many machine learning-focused biotech companies and get wrong about hiring, data, and communication.
Why We Crave Software With Style Over "Branding"
Molly Mielke
Modern software’s uniformity has fueled a craving for more interesting, personalized, opinionated tools — turning inanimate pixels into something with soul.
Research Twice, Build Once: How to Know Your Users as You Grow
Ryan Glasgow
Sprig founder and CEO Ryan Glasgow explains why the key to building successful products is understanding your users and what they want.
Did We Overeat on Software?
Andrej Safundzic
Lumos CEO Andrej Safundizc explains why companies that use SaaS wisely have a competitive advantage over those that blindly consume it.
PlanetScale CEO on Cloud-Prem and Climbing the Engineering Ladder
Sam Lambert and Derrick Harris
Sam Lambert is CEO of PlanetScale, a MySQL-compatiable serverless database provider. Prior to joining PlanetScale (then ...
The New Market Momentum: Reading the Technical Indicators
Katie Stockton
Given the emergence of new forms of unpredictability, mathematical indicators that can isolate breakouts and trend shifts are crucial.
How Recommendation Algorithms Actually Work
Thomas Dimson
The author of Instagram's original ranking algorithm explains how social platforms pick content for users and why sharing more experiments could improve trust.
To Start Building a Community, Master These Two Concepts
Amber Atherton
While many founders are eager to invest in community, they often don't know what they’ll need to know to build one the right way.
Hopper CEO on Super-App Ambitions and Becoming an Everything Startup
Frederic Lalonde and Theresa Fisher
A Q&A with founder Fred Lalonde on building for Gen Z, unbundling luxury travel, motivations for social behavior, and more.
The Iron Man Model: How Startups and the Military Can Work Together
Jeff Decker
In order to create Iron Man-like innovations, defense tech startups must optimally engage the Pentagon instead of treating it as just another customer.
Global Shipping Infrastructure and the Ever Given
Ryan Petersen
The world watched when a container ship blocked the Suez Canal. Amid a frenzy of global trade demand, the world’s shipping infrastructure is starting to break.
A Guide to Decentralized Biotech
Jocelynn Pearl
Shared lab space, collaborative projects, DAO-funded research, and other signs of big structural change in this traditionally centralized industry.
The Music Industry Is Built on Artists, but Shuns Creators
Dave Edwards
If the music business can revise its draconian approach to copyright, modding, and UGC, it will empower tech startups to do for audio what TikTok did for video.
Inside Latin America’s Creator Economy: Rich in Influence, Poor in Cash
Julio Vasconcellos
Though LatAm leads the world in internet and digital media consumption, its creators still struggle to cash in on their influence. That presents an opportunity.
How to Use Massive AI Models (Like GPT-3) in Your Startup
Elliot Turner
How startups and smaller entities can take advantage of large foundation models, like GPT-3 and BERT, to kickstart their AI and machine learning efforts.
AI’s Next Frontier: Brains on Demand
Patrick Mineault
AI-created models of the brain are emerging that have applications in art, advertising, and health. Adoption of AR and BCI will further enhance model utility.
Well-Behaved Bubbles Often Make History
Byrne Hobart
The right kind of bubble brings together the right group of people at the right time — it's a coordinating mechanism that can do a surprising amount of good.
Our Cities Have an API Problem. Startups Can Fix It.
Zach Caceres
What if we evaluated America’s cities as technological systems? To really improve them, a new generation of startups must compete with them.
What's After Proof of Stake for Ethereum?
Danny Ryan and Jeff Benson
Danny Ryan details the path forward for scalability and explains the possibility of stateless Ethereum, while sharing how the Merge will affect future upgrades.
Grow or Die: A Framework for Turning Your Company Around Fast
Michael Mignano
When your back's against the wall, you need a high stakes, focusing goal that instills a sense of urgency and clarity.
What's Next for Creator Platforms? Learning to Sell
Nathan Baschez
In the rush to build frictionless payment features, the actual pitch—"here's why you should pay and here's what you're getting"—is too often an afterthought.
Software Is Automating Design. What Does That Mean For Designers?
Carly Ayres
Widely accessible design tools like Figma and Canva force experienced designers to adopt new roles: project manager, systems architect, and user advocate.
How to Excel in Tech Without Learning to Code
Justin Gage
Technical literacy matters because a lot of people work at companies that sell software. And everybody works at companies that use software.
The Two Things We’ll Need for the Next AlphaFold
Daphne Koller and Nicole Neuman
Daphne Koller explains why some fail the academia-to-biotech transition and identifies what we'll need for AlphaFold-level successes across biology and biotech.
Speculation is Necessary. Governments Can Help.
Jamie Catherwood
Instead of trying to eradicate speculative manias, we should channel investors’ innate affinity for speculation into productive ventures.
Law As Code: A Legal System Shaped By Software
Joshua Browder
With a software-first approach, we can improve transparency, automate tedious processes, and in some cases, even avoid the need for costly lawyers altogether.
The Average American Would Pay $242,000 For One Extra Year of Good Health
Andrew Scott
New economic research supports a shift from the pursuit of longevity at all costs to a focus on healthspan: more healthy time over the duration of one’s life.
The Future of Kidtech: A Web Browser for the Under-10 Set
Keith Schacht
Our narrow view of “kidtech”—games and shows, ad infinitum—is a missed opportunity. There’s room for an audio-visual browser that's purpose-built for kids.
How to Make Talent Scouts Work for You
Tyler Cowen and Daniel Gross
This excerpt from from Talent, by Tyler Cowen and Daniel Gross, focuses on how scouts can be useful for identifying talented entrepreneurs and employees.
How to Design (and Redesign) the Practices of Company Culture
Melissa Daimler
This book excerpt "ReCulturing" by Melissa Daimler shares mindsets for evolving the practices that shape a company culture, especially for communication.
The Rise of Domain Experts in Deep Learning
Jeremy Howard and Derrick Harris
Jeremy Howard of fast.ai discusses the impacts of deep learning and AI now being accessible to people without PhDs in those spaces.
The Silicon in Silicon Valley, Again
Dan Wang
Software is fashionable, but we need more than software to reshape our physical world. To build more, we have to prize manufacturing as more meaningful work.
A Decade of Deep Learning: How the AI Startup Experience Has Evolved
Richard Socher and Derrick Harris
Richard Socher discusses advances in NLP, and how the experience for AI startups has changed since the early days of deep learning.
Cilium, Service Meshes, and the Future of Enterprise Networking
Thomas Graf and Derrick Harris
Isovalent co-founder and Cilium creator Thomas Graf discusses the state of cloud native networking and where the future of enterprise Kubernetes lies.
How Headless Commerce Will Change How and Where We Buy
Dirk Hoerig and Derrick Harris
Commercetools CEO Dirk Hoerig explains headless commerce and microservices, and why we'll see innovation in AR, in-car, and B2B commerce.
Remote Startups Will Win the War for Top Talent
Chris Herd
When 40 percent of workers are considering quitting, management that opts for empty arguments and handy-wavy phrases will bleed top talent to the competition.
It's Time for Esports to Stop Idolizing Traditional Sports
Marty Strenczewilk
Esports are pioneering the future of sports engagement. But to succeed, they need to stop chasing the NBA and NFL and become diverse entertainment companies.
How Data Rights Stifle Innovation in the DoD (and How to Fix Them)
Babak Siavoshy
The Defense Department would benefit from a new category of data rights for software. The current approach is incompatible with modern software practices.
Will It Scale? Applying Data, Science, and Economics to the Art of Ideas
John List and Derrick Harris
Walmart Chief Economist John List on using data analysis and the scientific method to bridge the gap between idea and successful venture.
The Year in AI So Far: Massive Models and How to Use Them
Future Editorial
A recap of artificial intelligence and machine learning coverage in Future so far in 2022, as well as the biggest advances in AI/ML research.
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